Ritani announced Taylor Allison of Texas the winner of its first Real Moments contest April 4.
Allison will appear in Ritani’s 2011 national consumer magazine advertising campaign. The ad will premiere in the June issue of Cosmopolitan magazine.
Ritani fans were asked to submit a photograph of themselves experiencing their own Ritani Real Moment for a chance to be featured in the next Ritani advertising campaign.
The contest began Feb. 21 and required photos to be taken during a milestone or memorable moment in which a piece of Ritani jewelry was exchanged.
“We have been overwhelmed by the wonderful response and terrific submissions received throughout our first Ritani ‘Real Moments’ contest. We found it incredibly difficult to choose a winner from all the truly memorable photos we received, but in the end, it was Taylor’s ‘moment’ that had the extra special quality we were looking for,” Brandee Dallow, vice president of marketing and communications for Ritani, said in a statement.
Ritani launched the second round of the contest, which will run through the month of April, on its Facebook page.
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