Rachminov offers natural fancy color diamonds from melee to large special stones in colors that include yellow, orange, pink, and blue. The company offers single stones and matching pairs. Rachminov also specializes in supplying white diamonds of Russian origin.
“We have chosen eDiamondselect as a partner because they have developed a tool that will help the retailer,” said Ronny Sulimani, vice president of Sales for Rachminov Diamonds USA. “The retailers they have selected will educate their customers about natural fancy color diamonds. We believe eDiamondselect is giving the salesperson a powerful tool by providing our entire inventory online and still offering consumers the retail personal experience in the store.”
According to David R. Norman, Vice President of Sales and Marketing for eDiamondselect, the new partnership with Rachminov will give eDiamondselect retailers exclusive online access to one of the most extensive and highest quality lines of natural fancy color diamonds available in the industry.
“Our exclusive agreement means that Rachminov is our only color diamond source,” Mr. Norman said. “As a result of this partnership, eDiamondselect now has more than 25 suppliers providing an inventory of more than 60,000 diamonds on our site.”
Since the recent JCK Las Vegas show and Continental Buying Group (CBG) Show, eDiamondselect said it has added more than 40 new retailers to the program, including Smyth Jewelers, Topper Jewelers, and Bernie Robbins Fine Jewelers. These latest additions join eDiamondselect’s growing stable of retail partners that include Ben Bridge, Lee Michaels, CBG, Devon’s, M.J. Christensen, and R.F. Moeller.