Big cuff and bangle bracelets are good way to offer customers the statement pieces they’re looking for now. Customers are buying less and purchasing more significant pieces—be they physically bigger to carry an entire outfit in one accessory or more unique and/or precious from a design, materials perspective. A big bracelet can be viewed by the wearer, unlike earrings, making them instantly appealing, and are easy for friends to grab and gush over (people generally won’t lunge at your head to see cool earrings, but few hesitate to grab an extended arm when they see something on it that they like).
Retailers, what kinds of bracelets are your customers buying? Please tell me by way of the comment function.
18k black and white gold bracelet and earrings featuring colorless, black, and brown diamonds. Fani at Baselworld.
Hand-finished paintings are set under quartz, quartz and sterling finish the piece. Anna Ruth Henriques for Viewpoint during JCK Las Vegas.
Watermelon tourmaline cuff is made of 18k gold and is made in India. Multicolor tourmaline Xylophone bracelets are also made of 18k gold. Trésor during JCK Las Vegas
Black rhodium over sterling silver links (this bracelet looks like a bangle but has enough flexibility to open a bit). Vaid for Old World Chain at JCK Las Vegas.
Sterling silver and gold bracelet. Eugene Unger for Old World Chain at JCK Las Vegas.
Oversize Crystal Haze bracelet. Stephen Webster at Baselworld.
Bullet-shaped gems in 18k gold. Tamara Comolli at Baselworld.
One of a kind with South Sea pearls. Autore at Baselworld.
Susan Sadler had a big selection of gorgeous bracelets, but I ran out of time and didn’t get to see them close up. Reach Susan at email@example.com.
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