Kim Kardashian Launches Costume Jewelry Line with Pascal Mouawad.

She’s launched one before with her sisters and Virgins, Saints, and Angels–and retailers bought into it–but now Kim Kardashian is launching her own costume jewelry line with Pascal Mouawad, this news according to an online report.

Interesting that Mouawad is going the costume route, but I the timing is certainly right as non-precious materials like bronze become more entrenched in fine jewelry culture.

Retailers: Are you carrying costume jewels? If so, what kind and what’s the response?

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JHeebner@jckonline.com