Jewelers for Children will hold its 11th Annual Facets of Hope celebration on Sunday May 31, during JCK Las Vegas and will celebrate the first JFC Children’s Day. 

“JFC Children’s Day will be a celebration of all that the jewelry industry has done to help children in need and celebrating on the same day as our premier fundraising activity, the Facets of Hope event, will provide the ideal opportunity for everyone to join in.” said Howard Sherwood, JFC chairman of the board.

During the Facets of Hope celebration, honorees from the past ten years will be recognized for their work on behalf of JFC. Participants are: Marvin Beasley of Helzberg Diamonds, Lee Berg of Lee Michaels Fine Jewelry, Ed Bridge of Ben Bridge Jeweler, Allen Brill of Rolex Watch USA, Terry Burman of Sterling, Inc., Peter Engel of Fred Meyer Jewelers, Susan Jacques of Borsheims, Mark Light of Sterling, Inc., Matthew Runci of Jewelers of America, Sherwood of Daniel’s Jewelers, and Sybil & David Yurman of David Yurman.

As part of the JFC Children’s Day celebration, all of JFC’s charity partners will announce on the same day how the support from the jewelry industry has made a difference in the lives of children in need. The partners have also agreed to help make Children’s Day a media event across the country by generating publicity through their media channels.  Jewelers everywhere will also have the opportunity to participate by utilizing the national event in their own local publicity. JFC is making materials available for jewelers to use in developing their own in-store activities and templates for local press releases, media alerts and customer notifications.

“Our entire industry will celebrate the success of JFC and recognize the difference we have made in the lives of so many children,” Sherwood said “All across the country, the industry can participate and share the JFC success story with their community and their customers.”

The cocktail reception for the Facets of Hope event will begin at 6:15 p.m. in the Palazzo Ballroom on the fifth level of the Venetian Resort Hotel and Casino, with dinner and the program beginning at 7:45 p.m. Anyone interested in celebrating or sponsorship can contact JFC at (212) 687-2949 or info@jewelersforchildren.org.  Details and participation forms are available at the JFC Web site.

JCK