Jewelers for Children will introduce a charitable marketing
program in March 2012.
JFC announced March for a Cause, a charitable initiative for
retailers, manufacturers, and designers that helps drive traffic to stores and
sell more product during a non-promotional month. The promotion encourages
shopping during an otherwise slow month by donating a portion of the proceeds
to help children.
A marketing package to promote the store,
designers, and manufacturers will be sent to participating jewelers. Print ads,
public relations, radio scripts, Facebook updates, in-store signage, website
banners, event ideas, a Web page, and QR codes are also included.
For more information, visit marchforacause.org.