Jacob and Bryan of Timeless Designs launch an interactive Web site that allows consumers to design their own engagement rings.
On the Web site (www.timelessdesigns.com), consumers can choose from an interactive catalogue of the gemstone cuts, center and side stones, and platinum bands with a number of details. They can preview their jewelry and design it within the proper scale.
Once the custom design shown on the computer screen is approved, the file is sent directly to Timeless Designs’ “Your Couture” shop where an exact wax prototype is created. The wax is then transformed into a piece of fine jewelry.