Govberg Jewelers, one of the largest independent retailers for luxury watches in North America, has consolidated its five company facilities into one newly renovated headquarters in Bala Cynwyd, Pa., a suburb of Philadelphia.

The company poured $8.5 million into the top-to-bottom renovation of the 20,000-square-foot building, which now houses all of Govberg’s departments: pre-owned watches, marketing, technology, finance, administration, and watchmaking.

“The substantial investment in our headquarters represents confidence in the future of the watch category, our positive long-term outlook, and our grasp of today’s luxury customer,” said company CEO Danny Govberg in a prepared statement. “The move is part of our long-term vision for tech-enabled luxury commerce, as we become more agile and focused on introducing new concepts to the marketplace.”

Specifically, the retailer hopes to raise its profile as an attractive partner for consumers looking to buy, sell, and trade luxury pre-owned watches.

The three-story headquarters, which features five-foot tall windows that wrap around the building, houses a first-floor watchmaking facility, where nine Swiss-trained watchmakers and refinishers service and repair timepieces.

Operations and administration are on the second floor, along with the pre-owned watch department—a team that acquires luxury timepieces from private collections and estates, and also processes watch trade-ins. The third floor houses Govberg’s executive department, which includes marketing, technology, and finance.

“With this new space, Govberg Jewelers channels the company’s 101 years of experience, embracing technology to address the evolving needs of the modern watch consumer,” said Govberg, “while [also] embodying the spirit of today’s startup culture.”

(Top: Govberg Jewelers CEO Danny Govberg at the company’s new headquarters; courtesy of the company)

Emili Vesilind

JCK Senior Editor