Jewelry.com said Monday that Fred Meyer Jewelers has joined the recently re-launched site. 

Fred Meyer Jewelers joins the site’s stable of nationwide retailers that include: Gordon’s Jewelers, Helzberg Diamonds, Kay Jewelers, Macys, JCPenney, Sears, and Zales.

“We welcome Fred Meyer Jewelers to our team,” said Ofer Azrielant, Jewelry.com chairman. “This new strategic alliance benefits all partners, but most importantly it benefits the consumer who can now search an unparalleled selection of jewelry on one site.”

Jewelry.com consumers can rely on one inclusive non-biased resource for help, content and shopping. Jewelry.com brings under one unmistakable name the best of the jewelry trade for the consumer’s advantage, convenience and satisfaction.

Founded in 2001 as a one-stop jewelry resource for consumers, Jewelry.com is one of the most visited websites for jewelry and information, with over 43 million individual visitors annually. The company’s unique marketing platform connects jewelry shoppers with national, multi-channel jewelry retailers, representing more than 6,000 individual storefronts.

The site was recently relaunched and includes independent facts and expertise, shopping advice, and editorial content alongside the biggest names in retail.

JCK