Jean-Christophe Bédos has officially taken the reins as president and CEO of Birks and Mayors.
Bédos began his jewelry career at Cartier in 1988. He has held management roles at Richemont International and Cartier France, and was CEO and president of Boucheron International from 2004 to 2011.
His appointment was announced in January.
“I am very proud to be taking on the responsibilities of President and CEO of Birks,” Bédos said in a statement. “I look forward to building on the company’s successes and strong design heritage and brand image.”