Trends and Ads in the December 2014 Fashion Magazines



What’s trending and who’s advertising in the December issues

Marie Claire

Pushing:
• Colored diamond and sapphire, amethyst, citrine, and garnet ring; rainbow sapphire drop earrings (“True Colors: For the playful personality”)
Geode and opal earrings; blue topaz and gold ring (“For the island hopper: brilliant blues…and jeweled accents that sparkle like the Mediterranean Sea”)

Advertisers:
Bulgari, Chanel, Rado, Swarovski, Seiko, Hearts On Fire, Baume & Mercier, Zales, Alor, Pandora, Simon G., Tacori

Elle

Pushing:
• Blue moonstone and diamond ­earrings; crystal and moonstone and amulet (“Space Odyssey”)
• Rose gold and diamond baguette earrings; gold choker with pyrite pendant (“Gold Standard”)

Advertisers:
David Yurman, Omega, Bulgari, Chanel, Cartier, Rolex, Swarovski, Audemars Piguet, Piaget, Movado, Dior, Fendi, Phillip Gavriel, De Beers, Chopard, Roberto Coin, Nixon, John Hardy, Monica Rich Kosann, Tacori, ELLE, TAG Heuer, Hearts On Fire, Frey Wille, Alex and Ani

InStyle

Pushing:
• Apple iWatch; Tory Birch Fitbit pendant (“Wearable technology finally broke free of the nerd factor”)
• Diamond pavé bracelet watch; diamond and 18k white gold watch with black satin strap (“Make fabulous time in evening-worthy watches”)

Advertisers:
Tiffany & Co., Chanel, Movado, Bulova, Swarovski, Effy, Gemfields, Citizen, Marco Bicego, Seiko, Vahan, Pandora, Nixon, Gabriel & Co., Simon G., Colore | SG, Alex and Ani

Vogue

Pushing:
• Turquoise ceramic necklaces; silver cable and studded cuffs (“The vivid palette of the Riviera”)
• White gold diamond camellia necklace; garland-style diamond choker (“The New ­Perennials…­floral bijoux that are feminine, statement-making”)

Advertisers:
David Yurman, Harry Winston, Omega, Chanel, Rolex, Fossil, Shinola, Fendi Timepieces, Van Cleef & Arpels, Nixon, Chopard, Richard Mille, Swarovski, Tacori, Gabriel & Co., Unique & United, Alex and Ani, Bulgari