Three Silver Lines Retailers Are Talking About



While Pandora is a favorite among stores nationwide for its
depth of offerings and price points, a few lesser-known names in silver jewelry
are starting to get noticed. Here’s what some retailers nationwide recently
told JCK.

Plus: stay tuned for more in a special silver report in the
November issue of JCK!

 

Brand: Lovelinks

Why Carry: European bead firm new to the States, its beads fit all
competitors’ bracelets and theirs fit Lovelinks

Markup: 2.9

Lovelinks

Bracelet features sterling, gold-plated and rhodium-plated
silver, and Murano glass, CZ, and crystal beads; $878 as shown. Lovelinks
Jewelry
, Hadley, Mass.; 413-478-4987

 

Brand: Sara Blaine

Why Carry: Great price points and not as chunky looking as other
silver lines

Markup: 2.5

Sarah Blaine

A sterling silver pendant and chain combination is inlaid
with mother-of-pearl and Amazonite, and accented with cultured freshwater
pearls; $375. Sara Blaine Jewelry, Atlanta, Ga.; 770-650-0999

 

Brand: Waxing Poetic

Why Carry: Great assortment of pendant necklace with positive
messages and initial charms

Markup: 2.3

Waxing Poetic

Two-sided Flip Flourish silver pendant necklace reads “My
One” and “My Only; $193. Waxing Poetic, Los Olivos, Calif.; 877-724-5434

 

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JHeebner@jckonline.com