The First All-Diamond Diamond Ring

In my years covering the diamond beat, I’ve seen a lot of
unique spins on the diamond ring concept, but I have to give credit to Geneva
company Shawish for this one:
They have introduced the first diamond ring
made entirely of diamond.

That’s right: The whole thing is made of single faceted
diamond. It is the “first diamond ring,”
says the company, who has patented the concept. And it certainly looks
striking:

Here is a brief video: 

The resulting creation reportedly weighs 150 cts. and will retail for $70 million.

All this raises some questions: Would anyone buy, or even wear, this? Are they going to make a “second diamond ring”? And just how comfortable could this be on your finger?

JCK News Director