Chanel Unveils Fine Jewelry Boutique at Bergdorf Goodman



A Chanel Fine Jewelry boutique opened to the public on April 22 at Bergdorf Goodman in New York City. The space was designed by city architect Peter Marino and is adjacent to the renovated Bergdorf Goodman Jewelry Salon on the main floor. A color palette of black, white, beige, and gold nods to Chanel’s heritage by way of the utilization of the colors of Coco’s legendary Paris apartment. The venture is Chanel’s first dedicated jewelry salon within a multi-brand retailer, according to WWD (subscription required).

The shop offers high jewelry and a selection of jewelry watches and will feature Les Perles de Chanel (necklace pictured is from the collection) for a limited time to honor the lustrous icon affiliated with the brand. Other signature looks such as comets and plumes will also be available.