Blue Nile Ranked as Top Jewelry E-Tailer

Blue Nile was ranked as the biggest jewelry e-tailer on Internet Retailer’s Top 500 List.

The company placed in the top 100 at No. 60. It saw a 10.2 percent growth rate in 2010 with sales totaling $332.9 million.

Amazon.com ranked No. 1 overall. The company earned more than $34 billion in online sales and saw a 39.5 percent growth rate in 2010.

The Top 500 Guide analyzed North America’s 500 largest e-retailers based on annual Web sales. U.S. e-commerce sales grew by 14.8 percent in 2010.

Gilt Groupe ranked No. 49 on the list with $425 million in sales and a 150 percent growth rate in 2010.

The following were among other jewelry retailers to make the list:

20. J.C. Penney Co. Inc.

  • Online Sales: $1.53 billion
  • 2010 Growth: 2%

26. HSN Inc.

  • Online Sales: $1,174,745,600
  • 2010 Growth: 15.9%

34. Nordstrom Inc.

  • Online Sales: $705 million
  • 2010 Growth: 25.2%

39. The Neiman Marcus Group Inc.

  • Online Sales: $574 million
  • 2010 Growth: 10.6%

82. RueLaLa.com

  • Online Sales: $235 million
  • 2010 Growth: 50%

118. Tiffany & Co.

  • Online Sales: $150,757,200
  • 2010 Growth: 8%

150. Bidz.com

  • Online Sales: $104.8 million
  • 2010 Growth: -5.1 percent

167. Ross-Simons Inc.

  • Online Sales: $92 million
  • 2010 Growth: 7%

170. Jewelry Television

  • Online Sales: $91,584,000
  • 2010 Growth: 6%

194. Zale Corp.

  • Online Sales: $76 million
  • 2010 Growth: 22.6%

216. Jomashop.com

  • Online Sales: $64,520,000
  • 2010 Growth: 10.4%

242. Ice.com Inc.

  • Online Sales: $52 million
  • 2010 Growth: -13.3%

302. Diamond Nexus Labs

  • Online Sales: $33 million
  • 2010 Growth: 10%

366. Sterling Jewelers

  • Online Sales: $25,320,480
  • 2010 Growth: 7%

438. Ashford

  • Online Sales: $16,049,248
  • 2010 Growth: 5%

443. Limoges Jewelry

  • Online Sales: $15,947,905
  • 2010 Growth: 5%

450. MyJewelryBox.com

  • Online Sales: $15,200,000
  • 2010 Growth: 53.5%

456. Goldspeed.com Inc.

  • Online Sales: $14,841,000
  • 2010 Growth: 2%

489. Whiteflash

  • Online Sales: $12,500,000
  • 2010 Growth: 13%