Thoughts from the Rapaport Conference
Some quick impressions of yesterday’s Rapaport Diamond Conference:
- Not a lot of new ground covered, but there were some interesting moments. The morning speeches (from the heads of Eurostar and ABN-Amro’s Diamond and Jewelry Group) were good snapshots of the industry, and largely avoided "doom and gloom," which is a little too prevalent in the industry right now.
But then came Gerald Celente of Trends Research Institute, who announced that America, as well as the world, was about to enter a depression — which will be "worse than the last depression" (meaning this one). In case anyone didn’t get his point, he added we were on the verge of an "economic 9/11." Charming!
For all I know, this guy could be right; certainly, we are in scary times. But we all know how unsettling things are. His speech just seemed to reinforce the helplessness people feel right now, and probably didn’t spur anyone to action — in the case of a real depression, even smart business models will be decimated. His talk may have been intended to wake attendees up — but I think it just freaked people out.
- Far more useful was the afternoon session, which included a speech on branding from GIA chairman (and former Cartier head) Ralph Destino, and talks from Zale CEO Neal Goldberg and Minnesota jeweler Mark Moeller.
Goldberg was particulary impressive – if unsparing in his indictment of the jewerly industry. The industry was a "sea of sameness," he said, where all the stores look alike, and the product never changes. Looking through industry circulars, he said, "I saw pages and pages of Journey, and circles. That’s a death spiral." He was similarly blunt about his own company. Much of its product has been "poor quality," he said. "We had a very inefficient organization."
Goldberg showed how he had revamped the company’s advertising with the "Moms Rock" commercial for Mother’s Day, which can be viewed here. It’s a great ad, one of the most moving I’ve ever seen in this industry (and I’ve seen more than my share); we’ll see if Goldberg can bring the rest of the chain up to that level.
- Finally, I was surprised how well-attended the conference was. Perhaps it’s a sign that, in these tough times, people are looking for inspiration and new ideas.
Luis de Agustin commented:
sushil choksey commented:
Daniel F Katz GG Sydney Australia commented:
NAME THE GIA BRIBERS !
"Many in our industry are also speculating that the there are thousands of stones whose [ GIA ] grades are suspect." : Thomas Moses addressing the World Federation of Diamond Bourses in Mumbai, India 13th November 2005
ahhhh yes the " GIA brand " where diamond vendors can hide behind inaccurately graded and questionable diamond grading reports with confidence until someone comes along and sues the pants of you because the GIA brand does NOT guarantee their grades.
Good one Destino ! You de man !
" Our actions , whether individually or collectively, leave an imprint on our brand " Destino says in The Loupe Summer 2008
NAME THE GIA BRIBERS !
And finally...
Destino says all of us from students, alumni, staff to governors " is a caretaker of the brand "
Destino requests that we should " all pledge to be ambassadors of the [GIA] brand , fully committed to preserve and enhance what has to be enviably created by those who have gone before".
Most of have been doing this. Maybe it's time the GIA Board of Governors with Ralph Destino at the helm practise what they preach.
WHAT A PACK OF BLOODY HYPOCRITES NAME THE GIA BRIBERS !
GIA graded diamonds should be considered suspect as potential GIA bribery diamonds until the names of those actual bribers are disclosed. The GIA brand is a liability not an asset. Where is the Jewelers Vigilance Committee ? Isn't it a conflict of interest when you have four GIA Board of Governors also directors on the JVC one of which is Chairman Destino ? It's like the fox guarding the hen house. How much longer are you guys in the USA going to continue wondering where that burning feeling of rubber latex is coming from while you all remain silent and submissive? NAME THE GIA BRIBERS ! THAT'S ALL FOLKS ! HAVE A GOOD WEEKEND
Mark Smelzer commented:



















