Pulling Out the Business Card Way Too Early

honesty is the best policy....i find that people coming in and
scouting out the designs and want a quick written quote have often
been brainwashed by someone in another store and are more than
likely making comparisons....in this case it is not the time to try
and inforce the 4 C's educational trilogy as they've just recieved
an ear load (maybe not in all cases but you get my
drift).........honesty is the best policy and selling yourself
before you try and sell any product is vital....I knew a guy that
used to crack funnies while they were wandering the store....he was
smart....little by little he would pry out information of what they
had previously been told.... he was talented at starting friendly
joking conversations whilst holding back on the whole "I WANNA SELL
YOU A DIAMOND" attitude... talking about things that were entirely
unrelated.....because he made himself likeable first,eventualy the
customer couldnt help but ask a question....infact most of the
sales in that shop came from stealing customers from other
stores....we worked as a team and we were relaxed as we werent
fighting over who gets what commission....the better the team
succeeded the more rewarding it was for all of us at the end of the
week.....

HI, I would want to share my experience with one of my customers
when i use to work in Aruba for a Jewellery store.. The customer
was looking at a 8ct round diamond bracelet (4 prong setting)in the
white gold. she came up to me looking at 8ct which at that time we
didn't have one in stock, instead telling her we dont have the 8ct,
i put the 12ct bracelet on her wrist and talked her into it which
she felt in love with. Though it was a lot of money compared to the
8ct, but i thought she will spend money coz the ring she was
wearinf was veryt beautiful. her centre stone in the ring was
3.90ct round with platinum setting. I made them have drinks, made
them laugh, spoke to them abt aruba, shared a lot of personal
things abt family and friends, made them feel at home, gifted a
stuffed Iguana (National animal in aruba)to their kid which costed
me USD$4.00 only... In short i could tell that the customer liked
me a lot, and i knew they would drop USD$16,500. they were in the
store for atleast 2 hrs, and then their son started shouting for
food, which disturbed the sale... i even told them i would buy them
food.. then they told thanked me, and asked for my card with the
details saying this is the first store we have been too, we need to
look at some more, and also i was looking at 8cts and not 12cts..
plus my son is hungry and cranky, he needs some food.. we will come
back.. we need to think abt it.. my entire energy was drained out
hearing all this from them, but somehow back of my mind i knew they
will buy from me.. well, ater couple of hours at around 5:00pm. the
customer walks in, i was very happy, the customer tells me that
they were getting the same bracelet same, color,clarity for
USD$14,750. they even showed me the store's card with the price
written down.. I could have matched the price, I did have room to
play, i could have even spoiled the sale of the other store, but i
didn't do that, i just told them that i m very honest with the
price and our store doesn't play games in the prices.. they came up
to me and told me that even though the price is less expensive in
the other store, we will yet buy it from here reason being: they
loved the way i educated them abt the diamonds, gold, the entire
break-up of the bracelet, also the way my hospitality towards
them... Finally i got the sale and that customer recommended many
customers from the hotel in which she was staying..