Martha C. White

Why Industry Trendspotters Say You Need to Get on Clubhouse

Clubhouse, an audio-only app that debuted in March 2020 and is now the hottest new entrant to social media, raises the question: Why would a jeweler...

Find the Best Background Music for Your Store

How the right in-store music mix can boost customer loyalty—and sales Music for retail stores has come a long way since the days of cheesy,...

Sales Forces: Secrets of 3 Top-Notch Jewelry Salespeople

Three of the country’s top jewelry sellers share their counter culture secrets To find out what draws customers to someone behind the counter or...

The 10 Biggest Technological Innovations in Jewelry History

Over the past 150 years, which technological innovations have most improved the jewelry business? We vote for these 10. Although human beings have...

How to Conquer Amazon

What you need to know about selling your products via the e-tail giant Amazon is a destination for millions of shoppers searching for everything...

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5 Top Female Jewelry Execs Share the Secrets to Their Success

Five women in leadership positions in the jewelry industry reflect on the management strategies that have earned them high marks in the trade Nadja...

Rock Therapy: Tap Into the Crystal-Fueled Wellness Craze

How to incorporate the gem-based wellness trend into your retail jewelry business Gemstones, crystals, and other minerals are—no pun intended—a...

A-B-Sea: All the Pearl News That’s Fit to Print

As jewelry trends come and go, pearls remain a classic. But whereas previous generations might have been inspired by Coco Chanel or Audrey Hepburn,...