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Jewelry the Focus at Tendence Autumn + Winter

-- JCK-Jewelers Circular Keystone, 4/25/2008 10:04:00 AM

The upcoming Tendence Autumn + Winter trade fair in Frankfurt, Germany, will include an area dedicated to jewelry design called "Carat."

Jewelry will be placed in Halls 5.0 and 6.0 in the Frankfurt am Main exhibition center for the trade show. Exhibitors will include: A. Ruppenthal, Alfred Schmiesing, Anton Hübner, Bernd Wolf, Coeur de Lion Schmuckdesign, Horwitz, Konplott Luxembourg, Kreuchauff Design, and Pilgrim A/S who will be presenting their new collections of fine, fashion, and designer jewelry for the fall and winter seasons.

Tendence—which is normally held in late August, early September—will be held for the first time on July 4-8. Jewelry plays a part of the design and lifestyle show.

In Hall 6.0, gold, diamond, pearls and gemstone suppliers will be featured. In Hall 5.0, the focus will be on fashion jewelry. In both halls, special emphasis will be placed on the theme of design.

“Jewelry appeals to the emotions, reflects the trends of the moment and is a way of expressing creativity—few consumer goods are this versatile," said Susanne Schlimgen, Tendence director. "The Carat platform, with its diverse product range and optimal timing, does justice to this wealth of facets.”

In addition, 22 new creative talents will showcase their jewelry in Hall 6.0. In this area, design students, college graduates, young designers, and design agencies show what the jewelry and accessories of the future will look like.

The German Crafts Association (Bundesverband Kunsthandwerk) will also be on display in Hall 6.0. In addition to jewelry design, themes will include creative segments such as home accessories and textiles. Pieces which are outstanding in artistic quality and workmanship have a good chance of winning the Hessian State Prize for German Arts and Crafts. The award has a long tradition. It has been awarded, at Tendence, formerly the Frankfurt Autumn Fair, to a participating exhibitor since 1951, which makes it Germany’s oldest, state-sponsored prize. The 2008 ceremony will be held on July 7.

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