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Forevermark Opens Labs, Launches Web site

By JCK Online Staff -- JCK Online, 7/29/2008 9:42:00 AM


Forevermark polished diamonds

Forevermark, part of the De Beers group of companies, said Monday that it has opened its first Forevermark diamond grading laboratories in Antwerp, Belgium, and Maidenhead, U.K., which will grade only diamonds that have been selected by Forevemark to meet their standards.


Forevermark grading reports

Forevermark diamonds will be graded at the same time that they are inscribed with an icon and unique identification number. This seamless offering will help reduce time across the diamond pipeline and therefore provide business benefits to Forevermark business partners, as well as consumers, the company said.


Forevermark certificates

“This is an historic moment,” said Francois Delage, CEO, Forevermark. “We believe that by offering Forevermark Diamantaires the opportunity to have their Forevermark diamond accompanied by a Forevermark grading report, we are meeting the needs of consumers, Jewelers and Diamantaires. Forevermark grading laboratories will use the most advanced technologies and offer the highest levels of integrity, consistency and quality.”  

Forevermark diamond with inscription

Forevermark also launched a new Web site for Forevermark Diamantaires (forevermark.com/diamantaires). This site provides Forevermark Diamantaires with an easy to use facility where they can track their Forevermark diamonds progress throughout the inscribing and grading process.

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