De Beers to Turn Mine Into Tourist Site
By Rob Bates, Senior Editor -- JCK Online, 2/1/2004 2:00:00 AM
One of the world's first diamond mines may become a tourist attraction.
De Beers has set aside 16 million rands to transform the Kimberley, South Africa, "Big Hole" from a worn-out mine into a tourist destination.
"We want this to be a major attraction," said Roger Ketley, secretary for De Beers Consolidated Mines. "Now that the mines are closing, a number of people in Kimberley will lose their jobs. We would like to soften that blow by creating an alternative industry."
Among the ideas being batted around is a simulated underground mining experience for visitors and displays that "tell the diamond story." There also are plans for a retail area—which will, of course, likely include a jewelry store.
The new attraction is set to open in 2005 or early 2006.
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