JCK Online - January 1, 2009

Few factors in the environment influence people's emotions more than color. Temperature and humidity affect comfort, and smell is a powerful memory trigger, but only color has the power to energize, soothe, cheer, or subdue a mood. Ironically, however, diamond jewelry—without color—is far more frequently marketed on the basis of emotion than color gemstone jewelry.

• Cover Story
• Cavalcade of Color
• Spectrum Awards 2009

• Features
• India Jewelry Industry Adjusts to U.S. Economic Woes
• Thriving in Troubled Times: With a Little Help From My Friends
• The JCK 2009 It List

• Jeweler's Notebook
• Approach With Care: Getting Help for 'May I Help You?'
• Gem Pricing Report
• Gem Pricing Report
• Guest Column
• Buying Your Customer's Jewelry: Profit Center or Added Risk?
• Retail Success Story
• Swirk Jewelers
• Strategies for Selling
• The Next-Best Question
• The Retail Advantage
• Let White Gold Wear a White Hat

• Opinion
• Counterpoint
• 'Diamonds Do Not Sell Themselves'
• Editor's Page
• Elephant Hunting
• Our World
• Shock and Awe

• Spotlight
• Design Find
• Rebecca
• Indicators
• Q3 Stats
• Employment Trends Down
• JBT: Some Bright Spots

• UpFront
• From the Publisher
• Our 140th Year!
• News + Notes
• Diamond Industry Members Experience Mumbai Terror
• Ralph Destino Retires from GIA
• 'Responsible Jewellery' Group Releases Ethical Code
• Signet Ends Rough Sourcing Initiative
• Finlay Refinances Amid Liquidity Concerns
• India Stops Rough Imports
• Zale Fights Viral E-mail