JCK Online - May 1, 2000
Cover Story
Finally: Some Gold Jewelry Promotion
On the jewelry trade show circuit, you can breakfast with platinum, lunch with a pearl fashion show, and wrap up the day with a diamond buffet. On the other hand, if you’ve been waiting for an event staged by the World Gold Council, you’ve had to go hungry. It’s an understatement to say that WGC, once among the industry’s most active promotion agencies, has been keeping ...
- Features
- Making Your E-Mail Work Harder
- Chase to the Cut
- Is New York Back as a Diamond Center?
- Building a Successful Web Site
- Why I Bought My Wedding Bands from a Chain Store
- When Customers Want Untreated Gems
- New Kids On the Street
- Wholesaling
- Taming the Information Beast
- Your Q & A Appraisal Questions Answered
- Jewelry Industry Outlook: The View From Wall Street
- RockMusic: Making Diamonds Sing
- Fending Off The Chains
- Should You Move Your Store?
- Get the Most Bang for Your Advertising Buck
- Heritage
- Just Like New
- Jewel of the Month
- Tanzanite
- Opinion
- CounterPoint
- CounterPoint
- Editors Page
- The Man Who Wants To Hurt Your Business
- UpFront
Advertisement
Advertisement
