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JCK Online - May 1, 1998

Cover Story
Jewelers Capitalize on Falling Gold Prices

The plummet in gold prices over the past year has benefited both U.S. jewelers and consumers. While competitive pressures have spurred many jewelers to pass on the savings to customers, others have used the price drop to strengthen their own margins. Whatever its effects, however, the low gold price may be temporary.



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