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JCK Online - June 1, 1995

Cover Story
Public Relations For The Jewelry Manufacturer

This article was prepared with a frank bias, the editor's bias. In an ideal world, those seeking publicity speak freely and frankly about newsworthy situations or events, answer reporters' questions openly and, in return, expect the news to be reported fully, fairly and felicitously. But we don't live in an ideal world so we often have a breakdown in communication.



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