Pandora, Bethany Mota Top Year’s Most-Googled List

Pandora topped U.S. Google searches for jewelry in 2014, while Bethany Mota was the most-hunted-for fashion designer.

Kay was the only other brand name listed.

Showing improvement as far as jewelry searches this year: Princess P Jewelry (up 250 percent), Ginger Snaps Jewelry (up 190 percent), and Litter jewelry (up 190 percent.) 

Following Mota on the designer list were Kate Spade; Oscar de la Renta; Rachel Roy; L’Wren Scott; Valentino; and Alexander Wang. Scott and de la Renta both died this year.

 

In its luxury goods category, the search giant ranked Cartier the number-one-searched-for jewelry-related brand, followed by Montblanc. 

The Apple Watch was the fourth listed search in the tech category.

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JCK News Director

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